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Category: Internet Marketers

Word of mouth is marketing’s way of the future in a digital world

April 8, 2017 ipower

According to bestselling author Seth Godin, the secret to marketing is no secret at all: “word of mouth is all…

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Posted in: Business in Vancouver, Internet Marketers Filed under: Business in Vancouver, Internet Marketing

Ten Mobile Marketing Tips

January 2, 2016 ipower

Planning a marketing campaign? Consider integrating mobile marketing as part of your marketing program. Here are a couple of eye-opening…

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Posted in: Business in Vancouver, Internet Marketers, Mobile Marketing, Social Media Marketing Filed under: Business in Vancouver, Internet Marketers, Mobile Marketing, Social Media Marketing

How to assemble an effective digital marketing plan for your business

January 1, 2016 ipower

The key to your successful digital marketing is having a clear answer to a critical question: how will you create…

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Posted in: Internet Marketers, Mobile Marketing, Social Media Marketing, Technology Filed under: Business in Vancouver, Technology

The art of a landing page

November 3, 2014 ipower

In one of our previous columns we have written about the art of creating ads on Google (“Five tips for…

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Posted in: Business in Vancouver, Internet Marketers Filed under: Business in Vancouver, Internet Marketers, landing page

Three LinkedIn Marketing Techniques to Increase Sales

October 13, 2014 ipower

There are more than 277 people with a LinkedIn account today: that is over one-third of the total estimated number…

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Posted in: Business in Vancouver, Internet Marketers, LinkedIn, Online community Filed under: Business in Vancouver, Internet Marketers, LinkedIn, online community

Social Media Marketing How to really CONNECT with your customers

August 12, 2014 ipower

According to recent research by the Pew Internet Project’s research, some 73% of online adults (18+ years of age) now…

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Posted in: Business in Vancouver, e-Learning, Internet Marketers, Social Media Marketing Filed under: Business in Vancouver, e-Learning, Internet Marketers, Social Media Marketing

The Five Tips for Developing a Professional Online Identity

May 5, 2014 ipower

We see it all around us. Technology is becoming more and more embedded into our daily lives.  While it used…

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Posted in: Business in Vancouver, Internet Marketers, Online community Filed under: Business in Vancouver, Internet Marketers, online community

The Five Tips for Creating Effective Google Ads

April 28, 2014 ipower

You have probably seen sponsored search ads placed on top or on the right of natural (“organic”) search results on…

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Posted in: Business in Vancouver, Internet Marketers, Online community Filed under: Business in Vancouver, Internet Marketers, online community

e-Learning Boom

March 17, 2014 ipower

– Top ten tips for creating your own effective e-learning program – Why e-learning? A friend’s son recently explained his…

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Posted in: Business in Vancouver, e-Learning, Internet Marketers Filed under: Business in Vancouver, e-Learning, Internet Marketers

Funding your tech startup

March 15, 2014 ipower

Time to fund your tech venture? Do you have an idea to be the next WhatsApp, Instagram or even Facebook?…

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Posted in: Business in Vancouver, e-Learning, Internet Marketers, Technology Filed under: Business in Vancouver, e-Learning, Internet Marketers, Technology

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TEDx: Creating WOW Through Inspiration

https://www.youtube.com/watch?v=KKcn4FVsdv8&t=1s

As Published in Business in Vancouver

Business Technology Column in Business in Vancouver

Ivan & iPower Strategy Follow

CEO of iPower Strategy. Consultant and educator. Passionate about new business and technology trends, digital marketing and customer experience (CX).

whereispuck
whereispuck Ivan & iPower Strategy @whereispuck ·
20h

The average shopping cart abandonment rate across industries is 70.19% in 2025. Here are some tips on how to lower this rate including offering transparent pricing, guest checkout, etc.

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whereispuck Ivan & iPower Strategy @whereispuck ·
13 May

Marketing budgets are expected to account for 7.7% of revenue in 2025, according to a new study from Gartner. This is lower than ttraditional 'rule of thumb' of 10%, or 11.3% during the period from 2015 to 2019. #marketingbudget

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whereispuck Ivan & iPower Strategy @whereispuck ·
25 Apr

How to be visible in AI search results? According to this AI Visibility Pyramid, you need foundational SEO, combined with great CONTENT and TRUST signals:

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