Tag: wow experience

Five Secrets to Treating Your Customers with the Wow Experience

March 23, 2020 ipower

Business has changed profoundly in the last several decades as new digital and cloud technologies are reshaping our everyday business…

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Posted in: Business in Vancouver, Strategy, Viral Marketing Filed under: customer service, treat, wow experience

TEDx: Creating WOW Through Inspiration

As Published in Business in Vancouver

Ivan & iPower Strategy Follow

CEO of iPower Strategy. Consultant and educator. Passionate about new business and technology trends, digital marketing and customer experience (CX).

Ivan & iPower Strategy @whereispuck ·

2 Oct

Brands with names that highlight key product benefits, like Co-Schedule or DoorDash, improve consumer recall of core features by 2.2X compared to non-suggestive names. Read more here
#marketing

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Ivan & iPower Strategy @whereispuck ·

1 Oct

Six great social media hooks as presented by Dana Nicole: Open Loop, Bandwagon Effect, Fomo, Contrarian, Storytelling, and Social Proof.

I would also add Randy Olson's ABT (and-but-therefore) statement as the seventh hook.

Read Dana's article here:

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Ivan & iPower Strategy @whereispuck ·

24 Jul

My students often ask for advice on how to get a job in digital marketing or start their careers in the field. So, I’ve created this video... #digitalmarketing, #digitalmarketingjobs

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