Our consulting journey began in 1999 with the completion of the first “iPower” project for Stollwerck, a prominent multinational company in Europe specializing in confectionery products.
Over the years, iPower Strategy has evolved to encompass digital strategy and digital marketing projects. We have completed more than one hundred Internet marketing projects, directly for clients or on a sub-contract basis, including projects for HSBC, Telus, Mount Seymour, Life Scan, Wireless Association of BC, Canadian Health, Work and Wellness Conference, Garden Inspired Tourism BC, AgriTourism BC, Upside Web, and The Organic Wine Company. Our primary focus today is on empowering organizations to create extraordinary customer experiences, both online and offline.
The name iPower Strategy represents the power of ideas for developing and implementing effective strategies—ideas that can come from anyone in your world.
Dr. Ivan Surjanovic, CEO of iPower Strategy, brings over 20 years of experience in consulting projects. Passionate about creating remarkable experiences and building purpose-driven organizations, Ivan’s PhD thesis focused on viral marketing and the creation of a wow factor. In addition to his consulting work, Ivan has been teaching Business Strategy and Digital Marketing at Capilano University, Langara College, University Canada West, and the University of British Columbia since 2005.
Ivan’s TEDx presentation and columns published in Business in Vancouver outline some of his key perspectives on business strategy in the digital age.